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Chinese automaker Chery to launch new EV model in UK in early 2027

  • On Thursday, Chery International confirmed it will launch a new electric sports utility vehicle model in Britain in early 2027, introducing the rugged, five-seat V27 SUV to compete for a larger share of the UK's growing EV market.
  • Following its 2024 entry into Britain with Omoda, Chery's collective brands now hold a 7% market share, making it the top-selling Chinese carmaker in the country through September.
  • Engineers at Chery's new Centre of Excellence in Bedfordshire are refining the V27 specifically for Britain roads, featuring a retro-inspired design with chunky physical buttons and a side-hinged rear tailgate.
  • Amid tariff-related pressures, European automakers struggle to compete with Chinese rivals as Chery's model launches as a standalone brand in Britain, supported by the company's growing local organization.
  • The V27 cabin won the Best Interior Design Award in the Premium Car Category at the 2026 Torino Automotive Design Awards, signaling the company's long-term commitment to the UK market with personalization options.
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Channel News Asia broke the news in Singapore, Singapore on Thursday, October 15, 2026.
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