Charities to stick with direct mail fundraising for older donors after Canada Post disruption

Charities to stick with direct mail fundraising for older donors after Canada Post disruption

When the Canadian Union of Postal Workers went on strike at the end of 2024, many charities’ end-of-year fundraising goals got lost in the mail. The Charity Insights Canada Project (CICP) recently reported that roughly half of charities saw “no noticeable impact” of last year’s Canada Post strike on their donations. However, a further 35