Centric Brands Names President of Kids’ Division

Centric Brands names president of kids’ division

Rob Smith, founder of The Phluid Project, comes with leadership experience from Macy’s and Victoria’s Secret.

Centric Brands names president of kids’ division – RetailWit

​[[{“value”:” Dive Brief Rob Smith, founder of The Phluid Project, comes with leadership experience from Macy’s and Victoria’s Secret. Published July 23, 2025 By Howard Ruben President of Centric Brand’s Kids, Rob Smith. The brand collective has been building out its leadership since emerging from bankruptcy in 2020. Courtesy of Centric Brands “}]]

Centric Brands taps Rob Smith to lead kids division globally

Centric Brands, a lifestyle brand collective, announced Monday that Rob Smith is the new president of its kids division, effective immediately. In this position, Smith will oversee the company’s worldwide children’s business in all brands and categories. He has the responsibility of driving strategic expansion, deepening consumer engagement, and solidifying Centric’s leadership in the kids’ […] The post Centric Brands taps Rob Smith to lead kids…