US EditionCelsius CEO says one of the scariest times for the energy drink brand was getting 'pink slipped' by Costco
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Celsius CEO says one of the scariest times for the energy drink brand was getting 'pink slipped' by Costco
Please don't ask me what an "Arctic Vibe" is.John Parra/Getty/CLDCelsius got its start back in 2004 as the first "negative calorie" soft drink.The company lost half of its revenue when Costco stopped selling it in 2012, its CEO said.Celsius is now the third largest energy drink and carried by most US retailers — including Costco.Long before Celsius became the beverage of choice for athletes like US Olympic sprinter Noah Lyles, the product hit th…
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