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Celeb beauty brands ranked by affordability for Prime Day: No, it’s not Kylie or Selena on top

DALLAS (KDAF) — Amazon Prime Day is here, and with beauty lovers on the hunt for deals, a new study has revealed which celebrity make-up brands offer the best value. Topping the list is GXVE Beauty by Gwen Stefani, where a complete set of eye, face, and lip products costs $38 on average. Meanwhile, Victoria Beckham Beauty ranks as the most expensive – a full set costs over $130. The research, conducted by eDesk, analyzed pricing data across 15 c…

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CW33 Dallas / Ft. Worth broke the news in on Thursday, July 10, 2025.
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