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Carmaker Audi Cuts Outlook Again on China, US Woes

  • Audi reported a 41% profit decline to €1.22 billion for the first nine months, prompting the automaker to cut its annual profit margin forecast to three to five percent amid intense Chinese competition and US tariffs.
  • These challenges exacerbate pressure on the 10-brand Volkswagen Group, which plans to cut 120,000 global jobs by 2030, while Audi has previously announced plans to eliminate 7,500 positions to manage costs.
  • Unlike rivals BMW and Mercedes-Benz, Audi lacks a domestic US plant, leaving it exposed to tariffs; Audi CEO Gernot Doellner announced plans for a new SUV factory in Georgia during a rally with President Donald Trump on Saturday.
  • Chief financial officer Juergen Rittersberger called the US expansion 'a decisive financial step' and told journalists the company must 'intensify measures and set clear priorities' to navigate difficult market conditions.
  • German unions and politicians have criticized the investment, while the future of the company's Neckarsulm plant in southern Germany remains uncertain as leadership navigates the difficult transition to American manufacturing.
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Lean Right

The company expects an annual revenue of 55-59 billion euros instead of the previously projected 58-63 billion euros.

·Kyiv, Ukraine
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Center

The car manufacturer Audi recorded a significant break in profits in the third quarter. After taxes, the VW subsidiary earned only EUR 95 million, as the company reported. This was 87 percent less than in the same period of the previous year, when the profit was still EUR 718 million.

·Germany
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(Berlin=Yonhap News) Correspondent Kim Gye-yeon = Amid the continuing recession in the German automotive industry, Audi, a subsidiary of Volkswagen Group, also posted poor results in the third quarter.

·Seoul, Korea (the Republic of)
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Center

German carmaker Audi, part of the Volkswagen Group, is struggling with a worsening crisis. Profits plunged 87 percent in the third quarter, and the company barely managed to stay in the black. The poor results have led to a reduction in its full-year outlook, additional cost-cutting measures and the future of some of its German production sites being uncertain. Audi CEO Gernot Döllner has come under fire for speaking at a rally for US President …

·Ljubljana, Slovenia
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Lean Left

The house of the four rings avoids red for a breath, but the margin stops at 95 million euros after taxes, compared to 718 million of the same period 2025. They also weigh duties and the Middle East. The manager bets on quality and emerging markets

·Rome, Italy
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Lean Right

Audi has reduced its projections for the year and has promised to intensify measures aimed at increasing competitiveness, in a scenario of deterioration of market conditions. Exclusive material for subscribers. To have full access, access the link of the material and register.

·Rio de Janeiro, Brazil
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  • 44% of the sources lean Right
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wiwo.de broke the news in Düsseldorf, Germany on Thursday, October 29, 2026.
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