US EditionCameroon Hosts a Forum on Sports Marketing to Stimulate the Integration of Technologies Into Athletics
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Africa is gradually asserting itself as a growing force in the field of sports marketing, in particular thanks to an increased awareness of the opportunities offered by technological innovations. It is in this context that Yaoundé recently hosted the African Summit on Sports Marketing, a decisive event for the future of athletics and sport in general on the continent. A pan-African dynamic driven by technology The Yaoundé Polyvalent Sports Palac…
·Cameroon
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