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Building Trust In Local Media: A MFM Conference Subject Of Note | Radio & Television Business Report

Summary by Radio & Television Business Report

The newspaper business has some similarities to broadcast radio and television ownership and management, and they go beyond vying for local advertising dollars. Trust is a big issue, and it is fading when it comes to print publications that once dominated a metropolitan area. Now broadcasters are facing growing mistrust. A Media Finance Management Annual Conference session will discuss “Trust In Media” during a key breakout session that could be…

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Kiwiblog

Trust in media much lower in NZ than overseas

Edelman reports on their annual trust survey in institutions. The net trust for each institution (60+ is trust, under 50 is is distrust) is: Business 54 NGOs 53 Government 45 Media 35 What is especially interesting to me is how these differ from the global average. The differences are: NGOs – 5 lower in NZ Govt – 7 lower in NZ Business – 8 lower in NZ Media – 17 lower in NZ That media rating (35 vs 52 globally) should be a wakeup call about wh…

2 days ago

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