Build-A-Bear Celebrates International Day of Play by Playing It Forward

Build-A-Bear Celebrates International Day of Play by Playing It Forward

Donates One Teddy Bear for Each Make-Your-Own Plush Animal Sold to Children in Need

Build-A-Bear Launches Play It Forward Program

In celebration of the International Day of Play, Build-A-Bear has announced its Play It Forward initiative, a national program designed to share the power of play with children in need. For every make-your-own plush sold on June 11, Build-A-Bear will donate one furry friend to a child, up to 10,000 bears, through the Build-A-Bear Foundation. Donations will be directed to Title I schools, supporting classrooms and communities across the country. …