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#BMW: How CEO @Oliver Zipse Suddenly Has to Fight for His Legacy in His Last Year in Office

Summary by Manager Magazin
A little over a year before the end of his term, the BMW CEO suddenly finds himself at the helm of a shrinking company. How this could have happened—and how Zipse intends to preserve his legacy.
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manager magazin broke the news in on Friday, May 30, 2025.
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