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‘Big Deal’ unfolds soju war, personal values shaping work life

Summary by The Korea Times
"Big Deal,” a new Korean film, takes its Korean title — "Soju Jeonjaeng," literally meaning soju war — from Korea’s most popular distilled spirit, but it’s about more than just alcohol. Its story invites audiences to reflect on the meaning of work, loyalty and personal values by showing how people’s choices are tested as the world and ideas of success change around them. Set against the backdrop of the turbulent 1997 financial crisis, the movie …

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The Korea Times broke the news in Korea, Republic of on Thursday, May 29, 2025.
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