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Bem Brasil Transforms a US City Called Brazil Into "Brasil"

Summary by Globo
In the spirit of the World Cup, the frozen pre-fried potato industry Bem Brasil decided to carry out an activation in a city in the interior of Indiana, in the United States, called Brazil. The coincidence of the name of the American municipality with our country was the starting point for the initiative conceived by the Pernambuco-based agency Brenda. The value of the campaign was not revealed. In the game between the Brazilian national team a…

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In the spirit of the World Cup, the frozen pre-fried potato industry Bem Brasil decided to carry out an activation in a city in the interior of Indiana, in the United States, called Brazil. The coincidence of the name of the American municipality with our country was the starting point for the initiative conceived by the Pernambuco-based agency Brenda. The value of the campaign was not revealed. In the game between the Brazilian national team a…

·Brazil
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Globo broke the news in Brazil on Monday, June 29, 2026.
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