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Behind State Farm’s NFL partnership with Amazon - Brand Innovators

Brand Innovators caught up with Kristyn Cook, chief agency, sales and marketing officer at State Farm, to discuss the fall campaign. What is the strategy behind this campaign? For us, this season is about showing what it means for coverage to be personal. No two customers are exactly alike, and everyone’s coverage needs are unique […]
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brand-innovators.com broke the news on Wednesday, October 14, 2026.
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