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BARK LOUDER: Growing an Athletics Brand Through Exceptional Fan Focus
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BARK LOUDER: Growing an Athletics Brand Through Exceptional Fan Focus
“Bark louder” is Louisiana Tech University’s call to their fans to show up and contribute their talents toward the goal of advancing their athletics brand. Prior to partnering with Paciolan, LA Tech (“LAH Tech”, not “EL-AYE Tech”) had multiple challenges to deal with in order to enable this call-to-action for their students, fans, and donors.
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