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Bowling Green, Ohio · Bowling GreenEarly Bird Season Ticket PricingIn conjunction with hiring a new football coach, Bowling Green rolled out Early Bird pricing for football new season ticket sales and renewals.
They call out this pricing special in their email marketing, digital marketing, and on PAC Live using a forms message.
Season Ticket revenue is up $66k (71%) from last year at this time. $11K of that revenue is from new accounts to the system.For more information, please r…Read Article
May's Ticketing Best Practices

Meta · Baton RougeMeta & Search Campaigns for FundraisingTo boost awareness and drive interest in the Bengal Belles, the Tiger Athletic Foundation launched a targeted Meta and YouTube campaign inviting fans to support LSU student-athletes through membership.The campaign targets LAL, LSU graduates, women 40+, and local Baton Rouge women to reach those most likely to engage and support.The Tiger Athletic Foundation is currently leveraging Google Search marketing to…Read Article
May's Fundraising Best Practices
Offseason Playbook: Turning Non-Gameday Events into Revenue with Digital Marketing
April's Fundraising Best Practices
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