US EditionApple's iPhone 16 Push Delivers Rare Growth in China's Cooling Market
- During the April to June period of 2025, Apple experienced an 8% year-over-year increase in iPhone sales in China, marking its first sales growth in the region since mid-2023.
- This growth was driven by Apple’s timely price reductions and incentive offers in May, strategically aligned with the peak discount period surrounding China’s 618 shopping event, against a backdrop of fierce competition and decreasing subsidies.
- Huawei led the market with 12% sales growth, reclaiming the top share as it aggressively launched new devices featuring advanced domestic chips.
- Counterpoint analyst Ivan Lam noted that Huawei continues to benefit from a dedicated customer base that is actively upgrading their devices to the latest Huawei models.
- Apple’s resilience in China depends on balancing premium branding with value offers while navigating geopolitical risks, regulatory challenges, and competition.
13 Articles
13 Articles
For the first time since the second quarter of 2023, iPhone's sales in China grew by 8% over a year in the second quarter of 2025, according to Counterpoint Research. This recovery comes as Apple seeks to consolidate its position in one of its key markets, despite increased competition from Huawei and [...] Read more... Follow iPhoneAddict.fr on Facebook, and follow us on Twitter Don't forget to download our free iAddict app for iPhone and iPad …
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MacDailyNewsApple iPhone sales grow in China for first time since 2023
Apple's iPhone 16 Pro Apple's iPhone sales in China increased by 8% in Q2, marking the first growth since Q2 2023, per Counterpoint Research. Promotional pricing for the iPhone 16 lineup partly drove the sales boost, the report noted. China's Q2 2025 smartphone sell-through is likely to go up slightly YoY, with Huawei and Apple leading the growth, according to preliminary figures from Counterpoint Research's latest China Smartphone Weekly Sales …
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