US EditionApple Watch Shipments Continue to Decline, Dropping Nearly 20% in 2024
- Apple Watch shipments fell by 19% globally in 2024, marking the second year in a row of declining sales and continuing a downward trend over five consecutive quarters.
- The decline resulted from several factors including absence of a new Watch SE model since 2022 and fewer upgrades in the 2024 Series 10.
- The decline in Apple Watch shipments was largely influenced by a sharp decrease in the North American market, which makes up the majority of global shipments, while India was one of the few regions to experience growth.
- Counterpoint Research analyst Balbir Singh emphasized that for Apple to recover its smartwatch sales, the company should prioritize adding innovative features, updating the design, and releasing refreshed Watch SE and Watch Ultra versions.
- These declining sales suggest Apple must update its product line and improve designs to regain market share amid rising competition and potential 2025 availability issues.
22 Articles
22 Articles
Apple Watch shipments down 29% in two years, blamed on lack of new features
Apple's smartwatch shipments have seen their fifth straight quarter of falling sales, according to a new report from Counterpoint Research. The 19% YoY decline in 2024 follows a 10% drop in 2023, marking an overall 29% dip since 2022.Read Entire Article
Apple Watch sales are still falling, but the reasons are clear
While the Apple Watch has proved popular since the first one dropped in 2015, the tech giant’s smartwatch has seen declining sales more recently. According to new data from Counterpoint Research, Apple’s smartwatch shipments declined a not insignificant 19% year-on-year in 2024, with the device brand experiencing declines in all regions except India. Counterpoint notes […]
Apple Watch Ultra 3 is expected to be powered by multiple new features including 5G support
Apple is likely to introduce ‘Apple Watch Ultra 3’ very soon and the smartwatch will be featuring multiple new features. The Apple Watch Ultra will be receiving an update towards the last part of the year and it is expected to offer more battery backup as compared to the current model. There are three important features including 5G support that will be offered in the new Watch Ultra. TheApple Watch Ultra 3 will have support for 5G connectivity …
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