US EditionBolton Based Firm Delivers Record Profits as Sales Jump Higher
- AO World reported a record performance on June 18, 2025, with underlying pre-tax profits rising nearly 30% to £45 million for the year ending March 31 in the UK.
- This growth followed AO World’s acquisition of Music Magpie in October, which added £30 million in revenues and broadened its product range to around 9,000 items.
- AO World also achieved a 7% increase in like-for-like sales to £1.11 billion and a 12% rise in business-to-consumer revenue to £832 million, largely driven by the Five Star membership scheme.
- John Roberts, founder and CEO, described the company’s 25th anniversary year as its most successful to date, emphasizing a total addressable market surpassing £28 billion and the strong positive momentum continuing across the business.
- Despite facing about £8 million in increased staff costs due to higher national insurance and minimum wage, AO World is confident of continued revenue growth and expects adjusted profits between £40 million and £50 million.
11 Articles
11 Articles
AO revenue rises to £1.1bn amid musicMagpie boost – Northern Financial Review
Bolton-based electrical retailer AO World plc said its revenue grew 9% to £1.138 billion in the year ended March 31, 2025, including a £30 million revenue contribution from the recently-acquired musicMagpie. The results revealed a 27% rise in adjusted pre-tax profits to £44 million, ahead of expectations. Like-for-like group revenue grew 7% to £1.108bn with core B2C Retail revenue up 12% to £832 million. “Growth was driven by the expansion of ou…
AO World profits rise amid membership scheme success
AO World has revealed that its adjusted profit-before-tax rose 27% to £44m for the year ended 31 March 2025, up from £34m in the previous year. Alongside this, the company’s LFL group revenue grew 7%, to £1.11bn with its core B2C retail revenue rising 12% to £832m. This growth was driven by the expansion of its Five Star membership offering as well as the broadening of its product range to around 9,000 products. Furthermore, MusicMagpie contrib…
AO credits membership programme for 32% profit jump - InternetRetailing
Online electricals retailer AO Group revenue grew 7% for the financial year ending 31 March 2025, hitting £1.1bn, thanks in part to its “Five Star” membership scheme. The white-goods retailer saw its B2C retail revenue increase 12% to £832mn, helped by the expansion of its membership offering. It also credited the broadening of its product range to around 9,000 products. Additionally, musicMagpie contributed an additional £30mn revenue to the gr…
AO World profits rocket as membership drives sales - Retail Gazette
AO World has hailed a record performance after its profits surged nearly 30% driven by cost-saving initiatives and strong growth of its membership scheme. Adjusted pre-tax profits for the electricals specialist rose 27% to £44m for the year to 31 March, coming in at the top end of its £39m to £44m guidance. This was driven by a 9% increase in group sales to £1.13bn and several cost-saving efficiencies, including the introduction of a new third-p…
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