American CEO: "Some of the best communication is silence"

You want to assert yourself in your discussions? Here are the essential keys, according to a coach, to achieve this. Communication is a whole art. And to get attention, it sometimes takes - if not often - work. When you are at the office, whether it's a regular point with your supervisor or group meetings or presentations, you want to assert, without necessarily imposing yourself. Why it's important? This allows you to stand out, show your skill…

One of the world's leading communications experts identifies the biggest challenges facing businesses right now. She has advice for pressured top executives.