As Singles’ Day Nears, What’s Expected of Taobao Shangou?

As Singles’ Day nears, what’s expected of Taobao Shangou?

.addcaption{font-size:14px!important;line-height:20px!important;color:inherit;padding-bottom:8px;border-bottom:1px solid #e8e8e8} Header image source: Alibaba Group. To understand where Taobao Shangou’s next phase of growth may come from, the upcoming Singles’ Day could offer some clues. At its campaign launch event in Shanghai, 36Kr spoke with Fan Yu, Alibaba Group’s CTO, chairman and CEO of Ele.me, and a partner at Alibaba. Fan discussed issue…

Alibaba’s Singles’ Day shows ‘faster growth’

Alibaba Group Holding kicked off direct sales for its annual Singles’ Day shopping festival on Monday, with initial figures surpassing last year’s performance—a sign of strengthening domestic consumption during China’s biggest online retail event, reports the South China Morning Post. Since direct sales began on Taobao and Tmall at 8pm on Monday, 80 brands had […]