US EditionFrom SEO to Generative Engine Optimization (GEO): Why the New Era of Search Belongs to AI and How to Stay Visible - Tech Startups
6 Articles
6 Articles
From SEO to Generative Engine Optimization (GEO): Why the new era of search belongs to AI and how to stay visible - Tech Startups
Earlier today, Andreessen Horowitz (a16z), one of Silicon Valley’s most influential venture capital firms, shared a post on X about why SEO is slowly losing its dominance and how we’re entering a new era of Generative Engine Optimization (GEO). “In […] The post From SEO to Generative Engine Optimization (GEO): Why the new era of search belongs to AI and how to stay visible first appeared on Tech Startups.
What Does It Mean To "Render" a Webpage? An SEO's Guide to Optimizing for Webpage Rendering (Updated)
In the fast-paced digital era, having a firm grasp on how your website is viewed by both users and search engines is pivotal. One critical facet of this is the notion of “rendering” a webpage. Recognizing the significance of rendering in the context of web crawling, Google has incorporated a feature into their Google Search Console, enabling users to preview a rendered version of their site. Fundamentally, rendering a webpage involves how a web …
It is very likely that AI is to blame for the next big SEO revolution and searches on the Internet. And not for the generation of their texts, the increasingly realistic videos or the ability to schedule a website in seconds. Think for a moment what you always do when you browse the network, the action that is almost never missing when you try to search for information, find a recipe or know how to fix that old fan you have at home. The first st…
The search engine optimization market is changing rapidly, and what worked yesterday may be harmful today. In this article, we will consider which approaches remain effective in 2025, and which strategies should be abandoned altogether. This will be useful to everyone who seeks to make SEO search engine optimization effective, relevant and safe. Why do you need search engine optimization for a website? Search engine optimization is the key to st…
AI is rewriting the rules of SEO—here’s how smart marketers are adapting in 2025
Tension: Marketers once danced with algorithms in predictable steps; now generative AI composes the music mid-song, forcing everyone to improvise in real time. Noise: Headlines trumpet “one-click ranking hacks,” fanning a gold-rush hunger that drowns out slower, human work like brand memory, semantic depth, and audience trust. Direct Message: When AI automates the mechanics of visibility, the only durable edge is meaning—because algorithms may s…
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