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AI Gives His Radio Selling a Boost
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AI Gives His Radio Selling a Boost
One in a series about how radio professionals are deploying artificial intelligence. Adam Perrotti is an account executive at Connoisseur Media, based in Milford, Conn., and consulting with a variety of businesses on their ad and marketing campaigns. He frequently uses ENCO’s SpecAI tool, saying it helps him keep his pitches fresh and allows him to customize for each client or prospect. Adam Perrotti “I use this in a variety of ways depending o…
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