Unmasking Deep Fakes: Lessons From Psychology
- Deepfake videos increasingly mimic real human faces and voices, deceiving viewers in different contexts today.
- This rise follows advances in generative AI since 2017 and exploits perceptual psychology insights revealing subtle visual cues.
- Experimental psychology shows features like corneal reflections, skin contrast, and imperceptible skin color shifts help identify deepfakes, enabling AI algorithms to detect them.
- In early 2024, scammers caused a 20 million pound loss by using live deepfake video to impersonate executives on a Zoom call.
- These trends raise cybersecurity risks that demand stronger protections such as multi-factor authentication and cautious sharing of sensitive data.
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OpenAI’s Viral Ghibli Trend Might Be a Privacy Minefield, Experts Say
The viral Ghibli-style image trend on ChatGPT has sparked global participation, including from celebrities and brands. However, experts warn of serious privacy risks, as users unknowingly share facial data that may train AI models. With permanent digital footprints, the potential for misuse, like deepfakes or identity theft, raises critical concerns around data control and transparency.
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