Africa’s hotel industry is outpacing peers in AI adoption
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3 Articles
Africa’s hotel industry is outpacing peers in AI adoption
Africa’s hotel industry is reportedly a global frontrunner in the adoption of artificial intelligence, although there are some hurdles, a new international study carried out by h2c reveals. The study, which was commissioned by hotel technology provider Profitroom, shows that hotel chains across Africa and the Middle East are integrating the technology into their operations at a faster pace, surpassing their counterparts in Europe, the Americas, …
Africa's Hotel Sector Leads the World in AI Adoption, New Study Reveals
Hotel chains in Africa and the Middle East are leading the world in AI adoption and integration, according to a new global study by h2c, commissioned by hotel technology provider Profitroom. The research reveals that while African hospitality businesses are embracing artificial intelligence at unprecedented rates, most lack the data infrastructure needed to maximise its potential. The study of global hotel chains found that 57% of Middle East an…
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