Daunting excess of Easter packaging revealed - 'Environment need not pay price'
- Brits are expected to consume 123 million Easter eggs this year, as reported by the research which surveyed 2,000 adults across the UK.
- More than two-thirds of respondents believe that Easter eggs are excessively packaged, according to the research from DS Smith.
- Despite high recycling rates for cardboard , many Brits misunderstand recycling options, with 34% confused about what can be recycled for Easter egg packaging.
- Samantha Upham from DS Smith noted, 'the packaging they come in can have a much longer life cycle' and emphasized proper separation for recycling.
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Overpacked: Easter excess bites into Britain's Bank Holiday fun
Waste spikes following festivities, with many households failing to sort rubbish correctly. Now the aluminum industry is arming local authorities with free assets and the public has a strong message to confectionary giants. Finally, it has arrived. That moment we’ve all been waiting for, whether you’re on the bandwagon for because you get two days off work – a four day weekend no less – or observing a more sincere, even austere, religious holid…
New research shows scale of excess Easter packaging
British consumers are expected to get through 123 million eggs this Easter, but more than two thirds (65%) say that Easter eggs are excessively packaged, according to new research from DS Smith. The post New research shows scale of excess Easter packaging appeared first on Packaging News.
65% of Brits says Easter eggs are excessively packaged
People in Britain are expected to eat 123 million eggs this Easter as 65% say that Easter eggs are excessively packaged, according to new research from DS Smith. The research, which surveyed 2,000 adults across the UK, found that the average adult receives three chocolate eggs each Easter, which generates an estimated 8,000 tonnes of packaging every year. Sustainable packaging company DS Smith commissioned the research to understand the scale of…
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