4 ways local news can build local identity — and bring in new revenue

4 ways local news can build local identity — and bring in new revenue

Local news can add value to our communities by helping people make informed decisions, building connections between the past and present, enriching conversations through complexity or nuance, and bridging individual differences. Leaning into local identity and history can move our journalism from ‘we provide facts alone’ to ‘we provide facts and serve other important community functions.’ We heard many opportunities for collaboration at our rece…