2025 WM Recycling Report Reveals U.S. Recycling "Say-Do Gap," How Corporate Recycling Actions Can Impact Consumer Choices

2025 WM Recycling Report Reveals U.S. Recycling "Say-Do Gap," How Corporate Recycling Actions Can Impact Consumer Choices

Americans feel good about recycling, and company recycling commitments help guide their purchases — even as everyday barriers can limit recycling follow through

WM Report: CPGs Can Find Brand Loyalty Through Recycling Commitments

Consumers are looking to brands for more recycling commitments and guidance, with many specifically looking to purchase products including recyclable or recycled material, a new WM recycling report says.

No costly sacrifices: consumers want ‘easy’ sustainability actions

Which feels easier: taking an empty milk jug to the recycling bin or forking over tax dollars in the name of sustainability? If you chose the former, you're not alone. According to new insights from Trellis data partner GlobeScan about how societies are responding to the sustainability transition, convenience is king. When asked how willing they are to make specific changes, people are most willing to make changes when they're low-cost, familiar…