US EditionYouTube star and BGT judge KSI buys football club on south Essex border
- On March 3, 2026, Olajide Olayinka Williams Olatunji, known as KSI, bought a 20 per cent stake in Essex-based Dagenham & Redbridge, announcing the deal on X just after 4pm.
- Describing it as a 'full circle' moment, KSI tied the purchase to his FIFA streaming and Race to Division One history, aiming to restore Dagenham & Redbridge's glory and reach the Premier League.
- The move follows recent shareholder activity, with KSI unveiling his 20% stake in Dagenham & Redbridge in a three-minute montage video; the club sits 13th in National League South and is five points off the play-offs.
- KSI said he will be visibly involved, promising to stream and attend matches and urging supporters to 'join me' at Victoria Road this Saturday to boost the atmosphere.
- The takeover is unusual because a football club on the south Essex border was bought by one of the UK’s biggest internet personalities, and KSI warned 'It's gonna be a rollercoaster for sure' amid the long climb back after Football League relegation.
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The goal is the Premier League. KSI, 32, has bought into the somewhat unknown football club Dagenham and Redbridge. “It’s surreal,” he says.
KSI to join ex-Premier League star in Dagenham & Redbridge ownership group - The Mirror
KSI, the YouTuber and Britain's Got Talent judge, is purchasing a minority stake in National League South outfit Dagenham & Redbridge with the goal of taking them up the football pyramid
KSI buys English football team and reveals Premier League target
KSI says he wants to guide Dagenham and Redbridge to the Premier League (Getty) KSI has announced that he has purchased a part of non-league football club Dagenham and Redbridge. The 32-year-old YouTube streamer-turned boxer, whose real name is Olajide Olayinka Williams Olatunji, has bought a 20 per cent stake in the Essex-based side. Dagenham and Redbridge currently play in the National League South, which is the sixth tier of the English footb…
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