YouTube Exec Sees More ‘Obsession’-, ‘Backrooms’-Style Smashes Hitting Box Office – and Oscars
Pedro Pina said viral creator projects like Obsession and Backrooms could keep moving into theaters and awards races as YouTube expands its media partnerships.
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YouTube Says ‘Obsession’ & ‘Backrooms’ Point To Awards Future For Films Born On The Platform
YouTube’s European boss, Pedro Pina, has said that in the wake of the success of Obsession and Backrooms, more films and series originating on the platform will enter the awards conversation. “You see, from a cinema standpoint, a huge impact. Obsession and Backrooms were [from] YouTubers … they were tremendously successful this year and I would expect to see more and more of these examples in the Emmys and Oscars in the next years.” Pina was s…
YouTube Exec Sees More ‘Obsession’-, ‘Backrooms’-Style Smashes Hitting Box Office – and Oscars
"The cultural impact that we have is phenomenal," Pedro Pina tells Iberseries & Platino Industria in Madrid, also arguing that any industry fears of the platform have been "100 percent our fault."
The European leader of YouTube Pedro Pina stated that, against the backdrop of the success of the projects Obsession and Backrooms, an increasing number of films and shows born on video hosting would be eligible for prestigious film awards.
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