Youthforia Is Shutting Down a Year After Foundation-Gate

Youthforia Is Shutting Down a Year After Foundation-Gate

Following fall 2024's Date Night Foundation controversy, the Gen-Z beauty brand announced that it would be closing its doors. Read the details, here.

Youthforia Closes After Foundation Shade Controversy

Youthforia is closing its doors over a year after the indie makeup brand became embroiled in a social media firestorm. The controversy erupted when shade 600 of its Date Night Skin Tint Serum Foundation, the darkest in the line, was excoriated by beauty influencer Golloria George as being “tar in a bottle” ... The post Youthforia Closes After Foundation Shade Controversy appeared first on Beauty Independent.