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African Bank fined R700 000 for misleading loan ad campaign

Summary by The South African
The Financial Sector Conduct Authority (FSCA) has fined African Bank R700 000 for a misleading social media campaign that promoted a personal loan as an investment product. Loan Advert Misrepresented as Investment According to BusinessTech, the ‘Ke Festive’ campaign ran on the bank’s social media platforms in December 2023 and featured a prominent public figure encouraging consumers to take out loans with the phrase: “It’s not a skoloto chomi! K…

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www.agenciapi.co broke the news in on Monday, April 21, 2025.
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