US EditionWillys Gets a Growth Spurt: The 1937 Willys 37 - Mac's Motor City Garage,com
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Willys Gets a Growth Spurt: The 1937 Willys 37 - Mac's Motor City Garage,com
In 1937, the small and peculiar Willys 77 was retired in favor of the larger and more stylish Willys 37. The Willys-Overland Motor Company somehow survived the early years of the Great Depression—just barely, and under the supervision of a federal bankruptcy judge. In 1936 the Toledo company emerged from bankruptcy with a new chairman, advertising and finance man Ward Canaday, and a new name, Willys-Overland Motors, Inc. There was even a few d…
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