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Why weird wins in modern marketing—and how brands are pulling it off

Summary by InsideNoVA.com
Shopify reports brands are embracing weirdness in marketing to stand out and engage consumers tired of polished ads, using unconventional campaigns and collaborations.

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Why weird wins in modern marketing—and how brands are pulling it off

Shopify reports brands are embracing weirdness in marketing to stand out and engage consumers tired of polished ads, using unconventional campaigns and collaborations.

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InsideNoVA.com broke the news in on Monday, October 27, 2025.
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