US EditionMichoacán Boosts Avocado Exports for Super Bowl 2026
Record shipments from Mexico ahead of the Super Bowl will provide roughly 280 million pounds, easing wholesale and retail prices compared to last year, analysts say.
- Record shipments mean U.S. imports will reach a record 2.5 billion pounds during the 2025–26 season, with roughly 280 million pounds shipping before the Super Bowl, industry estimates say.
- Because Mexican regions produce year‑round, strong production conditions and U.S. demand help boost shipments, as noted by industry sources.
- Wholesale and retail prices heading into early 2026 were lower than a year earlier, and analysts say strong harvests and steady supply chains kept prices softer.
- As Super Bowl Sunday approaches, shoppers planning large gatherings face fewer trade-offs between portion size and cost thanks to easing prices and stronger supply, industry says.
- Once a novelty, avocados have become a mainstream grocery staple driven by guacamole and game‑day occasions, while the Super Bowl now rivals major holidays as a peak sales moment.
22 Articles
22 Articles
Michoacán boosts avocado exports for Super Bowl 2026
The Mexican state of Michoacán increased its avocado shipments to the United States by nearly 20%, projecting about 130,000 tons of fruit for consumption during Super Bowl LX this Sunday, the export sector reported.
Watauga Democrat
Why Avocados Are the Real MVP of Super Bowl Sunday
Whether fans are tuning in to watch the Seattle Seahawks face off against the New England Patriots in Super Bowl LX or are simply there for the food, avocados are shaping up to play a starring role in party snack…
During the Super Bowl, millions of homes prepare guacamole. Its freshness and versatility make it the perfect companion for nachos, tacos, hamburgers and hot dogs. Avocado is more than an ingredient: it is a symbol of coexistence and Latin flavor on the American table. In the Super Bowl 2026 it is estimated that more than 127 thousand tons of Mexican avocado will be consumed, equivalent to about 290 million pieces. A true touchdown for the so-ca…
MEXICO CITY – The increased consumption of tortilla chips with guacamole, among other avocado dishes, during the Super Bowl on February 8, boosted avocado shipments by 15% in January, according to avocado producers. In the 60th edition of the end-of-season […]
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