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Why Naming Storms, Military Operations and Diseases Matters for Clear Communication and Public Awareness
Names can signal secrecy, legitimacy and public health, while retired storm names and World Health Organization guidance show how naming can reduce harm.
As the U.S. hurricane season is gearing up, from Amanda and Boris onward, tropical cyclones' names in the Pacific region are unfolding quickly.But why the monikers each year? Or at all?Humans have given names to the world around them for almost as long as language itself has existed, but formal naming practices for storms and other events of national and international importance are a relatively new phenomenon. Names of military operations ("Ope…