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What is PDRN, the internet's newest skincare obsession and why are you missing out on using it?

PDRN has quickly become the internet’s newest skincare obsession, with celebrities such as Hailey Bieber swearing by products containing the mysterious ingredient to produce glowing, dewy skin.  But this raises the question: what exactly is PDRN, and why is it gaining popularity right now? Photo by Miriam Alonso: https://www.pexels.com/photo/side-view-of-woman-washing-her-face-7623581/ What is PDRN in skincare? Melody Yuan – founder of Skin Cupi…
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seeninthecity.co.uk broke the news in on Monday, January 26, 2026.
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