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Western brands plot fightback against Chinese at Shanghai show

Summary by Autocar UK
Audi, Lexus, Mazda, Mercedes, Nissan and Volkswagen aim to convince Chinese buyers they're still relevant Global companies are plotting a fightback in China against the rise of Chinese brands, with next week’s Shanghai motor show offering them the perfect stage to show off their recovery. New models from the likes of Audi, Lexus, Mazda, Mercedes, Nissan and Volkswagen will take to the stands in a bid to convince showgoers that they're still rele…
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Autocar UK broke the news in on Thursday, April 17, 2025.
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