Summer Starts Here as West Midlands Plays Host to Historic £20m July Weekend

Summer starts here as West Midlands plays host to historic £20m July weekend

The West Midlands is set for a boost of up to £20million to its visitor economy thanks to a huge July weekend of cultural and sporting events, according to new research by the West Midlands Growth Company.

Black Sabbath's Birmingham farewell and 'super weekend' set to net region £20m - Birmingham Live

Major events in the region are expected to bring in millions to the West Midlands

Billy Corgan feels ‘truly humbled and honored’ to be part of Black Sabbath farewell concert – 105.7 The Point

Billy Corgan is one of the many artists helping to honor Black Sabbath and Ozzy Osbourne as the "Iron Man" outfit reunites for one final concert on Saturday in their… Source

Black Sabbath weekend set to 'boost region's economy by millions', culture bosses claim

Culture bosses say July’s ‘super weekend’ of events including Black Sabbath’s Birmingham farewell will boost the region’s economy by millions.

As the sun shines this weekend, the West Midlands will bask in £20m economic boost

Around 300,000 culture, sport, and food fans are expected in the region during the first weekend in July.