Waitrose and Who Gives A Crap launch a bag for life that gives back
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3 Articles
Waitrose launches first-ever FMCG branded Bag for Life with Who Gives A Crap - InternetRetailing
Waitrose has partnered with eco-friendly toilet paper brand Who Gives A Crap to introduce a Bag for Life designed to deliver impact and reinforce both brands’ commitment to sustainability. The supermarket’s first ever FMCG brand collaboration, will see the bag available exclusively at Waitrose stores from 21 April 2025. Retailing at £6, £1 from every sale will then be donated to provide clean water and sanitation access worldwide. This launch co…
Waitrose and Who Gives A Crap launch a bag for life that gives back
Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Waitrose has partnered with eco-friendly toilet paper brand Who Gives A Crap to launch its first ever FMCG brand collaboration, with a Bag for Life that delivers impact, reinforcing both brands’ commitment to sustainability. Available exclusively at Waitrose stores from April 21st, the Bag for Life will reta…
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