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Vw Commercial Vehicles Again Relies on Grabarz & Partner.
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Five years ago Grabarz & Partner lost the creative budget of VW Commercial Vehicles to Scholz & Friends. Now the Hamburg agency is taking the customer back - in a new constellation with the support of the huge Omnicom network.
Old partner, new model: The creative and digital work of VW Commercial Vehicles will be with Grabarz & Partner again in the future. The agency will lead an agile agency model to which other Omnicom brands will contribute. Grabarz had already looked after the customer 14 years before the creative work fell to the now replaced Scholz & Friends five years ago. Interone loses the digital work, but could still remain involved as Omnicom agency in the…
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