‘CBS Evening News’ Viewership Drops Below 4 Million After Tony Dokoupil’s Colorful Start - Editor and Publisher
CBS Evening News viewership dips to 3.83 million, marking a 15% drop in the key 25-54 demographic, coinciding with recent leadership and programming adjustments.
- For the week ending March 13, CBS Evening News drew 3.83 million viewers and 468,000 in the advertiser-coveted 25-to-54 demo, Nielsen data show.
- Executives attribute the decline to programming shifts including Daylight Savings Time and scrapping the Maurice DuBois and John Dickerson edition, following Tony Dokoupil’s January start and his Middle East reporting.
- Quarter to date as of March 12, CBS Evening News shed 15% of its 25-to-54 demo viewership, while ABC's World News Tonight and NBC Nightly News averaged 8.48 million and 6.51 million viewers.
- CBS has made immediate programming changes, scrapping a Maurice DuBois and John Dickerson edition, retitling the Friday broadcast, and taking Tony Dokoupil out last week.
- Critics argue the show’s turn to the right and bad publicity have undermined CBS Evening News, returning it to a precarious position executives hoped to avoid.
29 Articles
29 Articles
CBS Evening News viewership slips under 4 million, and they're all old
CBS Evening News isn't doing so well under the new management at Paramount or the commissar they installed to make sure nothing woke gets broadcast. Nielsen reports that ratings are down. Viewership for the program has once again dropped below 4 million, a critical demarcation point that previously spurred alarm at the Paramount Skydance news division. — Read the rest The post CBS Evening News viewership slips under 4 million, and they're all o…
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