US EditionVideo Ads Go High-Tech: Generative AI Set to Dominate by 2026 | The Middle East Observer
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Video Ads Go High-Tech: Generative AI Set to Dominate by 2026 | The Middle East Observer
As the advertising landscape evolves, the integration of artificial intelligence is transforming how video ads are created and delivered. According to the IAB’s newly-released 2025 Digital Video Ad Spend Report, 22% of video ad creative in 2024 was either built or enhanced using generative AI. This figure is projected to nearly double, reaching 39% by […]
AI-Powered Video Advertising Gains Momentum as Smaller Brands Lead Adoption
Digital Advertising Landscape Undergoes Major Transformation The digital advertising landscape is experiencing a significant shift as generative artificial intelligence becomes increasingly central to video content creation, with emerging data revealing notable adoption patterns across different company sizes. Generative AI Transforms Digital Video Creation Recent findings from the Interactive Advertising Bureau (IAB) indicate that a substantial…
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