Upfronts Winners & Losers: Scripted TV Gets Sacked - The Ankler
The streamers leaned on celebrity appearances, sports news and ad-tier growth as they competed for Madison Avenue buyers.
8 Articles
8 Articles
Upfronts 2026 Report Card: Disney & Netflix Sizzle, NBCUni Fizzles
Another compressed upfronts “week” is in the books, a three-day bender in New York with media and tech companies pitching their wares to advertisers. As with the NFL Draft or a venture capitalist’s early-stage bets, winners and losers can’t be determined overnight. But there always are initial takeaways and impressions, along with the dawning awareness […]
Upfronts 2026: What We Learned From TV’s Biggest Platforms; Crafting the Music of ‘Heated Rivalry’
On today’s episode of “Daily Variety” podcast, Variety’s Michael Schneider breaks down the last lap of upfronts week as Warner Bros. Discovery, Netflix and YouTube grabbed the megaphone. And Variety music chief Jem Aswad goes deep on the music of “Heated Rivalry” in a session with showrunner Jacob Tierney, composer Peter Peter and music supervisor Scotty Taylor. It was recorded May 7 at Toronto’s Departure Festival for music creatives. The spr…
Upfronts Winners & Losers: Scripted TV Gets Sacked - The Ankler
My Spring Sellers’ Guide has covered what shows they’re buying at Netlfix and Apple TV. I host Ankler Agenda and wrote about millennials’ challenges and Gen Z’s entry pains in the current Hollywood jobs landscape, and I reported on Taylor Frankie Paul and Disney’s Bachelorette mess. The second week of May reliably brings a few things: lovely spring days in New York, plenty of Met Gala postmortems and Upfronts week, where all the biggest networks…
Celeb Snaps: Kit Harington, Lindsay Lohan, & Shailene Woodley Go Disney, Plus Caitríona Balfe, Sam Heughan, Barbara Palvin, Dylan Sprouse, and More
Here are the latest celebrity sighting photos — from paparazzi shots of a celebrity shopping to a star walking on the red carpet to a celebrity on stage at an award show. Credit: Jennifer Graylock/INSTARimages Angela Bassett, Emma Roberts, Billie Lourd, and Gabourey Sidibe at the 2026 Disney Upfront, held at the Jacob Javitz Center in New York City on May 12, 2026. Credit: Jennifer Graylock/INSTARimages Kaia Gerber at the 2026 Disney Upfront, he…
Upfronts 2026: Ad-Tech Takes Center Stage
NEW YORK — With ad-supported tiers driving growth at the big streamers, it’s no wonder that advertising technology took center stage at this year’s Upfront presentations to advertisers and media buyers May 11-13 in New York City. Across nearly every major presentation — from Netflix and Amazon to Disney, NBCUniversal, Warner Bros. Discovery and Fox … Continue reading "Upfronts 2026: Ad-Tech Takes Center Stage" The post Upfronts 2026: Ad-Tech Tak…
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