US EditionUnity completes Vector migration, claims immediate “15-20% lift” in results
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Unity completes Vector migration, claims immediate “15-20% lift” in results
Unity claimed its new AI-driven ad platform Vector is now fully operational and is already getting results in its Q125 earnings call. Unity CEO Matthew Bromberg claimed that the migration to Vector is already complete, and clients are seeing “a 15-20% lift in both the number of installs and the value of in app purchases”. Unity also beat the high end of its revenue and adjusted EBITDA guidance by 5% and 29% respectively. Those Q125 results at-a-…
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