Unisys Grows Pipeline 40% With Intent-Driven Strategies - Demand Gen Report
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Unisys Grows Pipeline 40% With Intent-Driven Strategies - Demand Gen Report
For global technology leader Unisys, effectively targeting and engaging high-value prospects across its vast market became a challenge. With a limited sales team and an extensive list of potential accounts, the company with $2 billion in revenue needed to optimize its approach to gathering buyer intelligence, generating qualified demand within key accounts, and refining sales messaging for each interaction. Additionally, Unisys needed to expand …
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