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Under Armour adds first major college program in a decade

Summary by The Business Journals
The sportswear maker's new 10-year deal includes some elements that go beyond traditional athletic sponsorships.

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The Business JournalsThe Business Journals
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Under Armour adds first major college program in a decade

The sportswear maker's new 10-year deal includes some elements that go beyond traditional athletic sponsorships.

·United States
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The Business Journals broke the news in United States on Wednesday, October 8, 2025.
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