UK antitrust watchdog says Google may have to offer rival search options
- On Tuesday, the UK's Competition and Markets Authority announced plans to grant Google a strategic market status, which would impose new rules on how its search services operate within the UK.
- This follows a CMA investigation opened in January that examined whether Google's dominant search and advertising position delivers good outcomes for UK consumers and businesses.
- The CMA released a roadmap outlining measures such as fair ranking guidelines, search choice screens, data portability, and enhanced oversight and influence for publishers regarding the use of their content.
- Oliver Bethell, who oversees competition at Google, criticized the CMA's wide-ranging approach and cautioned that strict regulations might impact the pace of UK product releases and affect local businesses.
- A final decision on Google's strategic market status is scheduled for October 13, potentially enabling the CMA to impose specific conduct rules to foster competition and innovation.
52 Articles
52 Articles
UK Regulator May Force Google to Change Search Rankings
The UK’s competition regulator said it could force Google to change how it ranks search results. The UK’s Competition and Markets Authority (CMA) is proposing to designate Alphabet-owned Google with “strategic market status,” it said on June 24. In January 2025, new responsibilities for the CMA came into force under the wide-reaching Digital Markets, Competition, and Consumers Act, giving the UK’s competition watchdog the power to intervene in s…
UK proposes greater regulation for Google's search practices
The UK might introduce new regulations for Google. The country's Competition and Markets Authority (CMA) has proposed designating the company's search services with "strategic market status" (SMS). In doing so, the regulatory body could direct Google to create fairer business rankings on search, for instance. The CMA launched an antitrust investigation into Google Search in January — its first probe under the UK's Digital Markets, Competition a…


Watchdog outlines changes it could force on Google
Google has said the outcome could have significant implications for firms and consumers as the competition regulator's announcement "presents clear challenges to critical areas of our business in the UK".
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