Tupperware Celebrates Big Comeback! German Customers Can't Believe It
17 Articles
17 Articles
Tupperware is back! The insolvent company has restructured and the new investor has ambitious plans.
About half a year ago, Tupperware shuts down its business in Germany. But now the brand's resurrection is already taking place in this country. With a French investor behind it, completely new products are to convince customers.
In France, Germany, Belgium, Italy and Poland the distribution of Tupperware should continue thanks to a French investor. Austria is missing for the first time on the list.
With the direct distribution of plastic bowls Tupperware earned good money over decades. Then came the online trade, last year the US company declared insolvency. Now the brand is back, also in Germany.
New materials, fresh ideas: Tupperware wants to start again with stainless steel, glass and recycled plastic in Germany and other countries. After the insolvency application the comeback is to succeed.
Shortly after its acquisition by Cédric Meston, the French subsidiary of the food can specialist is turning the page of its legal proceedings.
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