US EditionTrek Makes Major Shift to Lower-Impact Aluminum In Ongoing Sustainability Efforts.
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Trek Makes Major Shift to Lower-Impact Aluminum In Ongoing Sustainability Efforts.
Last week, we reported on the announcement of Trek’s new Roscoe Gen 4 hardtail mountain bikes. In the press materials, Trek mentioned it was using its latest Alpha Platinum Aluminum, an alloy it claims has lower emissions than aluminum it has used in the past. We first learned about this low-impact aluminum program earlier this year in the brand’s 2024 Sustainability Report, but now we’re starting to see more frames made with it hit the market. …
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