Toyota deepens connections in F1 by sponsoring Haas team in 2026
Toyota deepens F1 engagement by sponsoring Haas for 2026, continuing Ferrari engine use and focusing on driver and engineering development, Haas ranks eighth this season.
- Toyota is increasing its presence in Formula 1 by taking over the title sponsorship of the Haas team in 2026, with the team's new name being TGR Haas F1 Team.
- Toyota signed a technical partnership with Haas a year ago for research, engineering, and driver development, and the Haas car has carried some Toyota branding since then.
- Akio Toyoda, chairman of Toyota Motor Corporation, said he had regrets about pulling Toyota out of F1 earlier and wants to give young drivers a better chance to compete.
45 Articles
45 Articles
F1 team unveils new name for 2026 season as iconic brand returns to the sport after 16 years
Toyota is set to make its most significant return to Formula 1 since departing the sport in 2009, with the Japanese manufacturer becoming title sponsor of the Haas team from the 2026 campaign.The American squad will compete under the new identity of TGR Haas F1 Team, with Toyota Gazoo Racing, the company's motorsport and research division, taking over as the team's primary partner from MoneyGram.Toyota initially withdrew from Grand Prix racing d…
The Haas Formula 1 team will work increasingly closely with Toyota Gazoo Racing in the future.
Motor racing-Toyota to become title sponsor of Haas F1 team
ABU DHABI, Dec 4 (Reuters) - Toyota Gazoo Racing, the Japanese car maker's motorsport division, will become title sponsor of the Haas Formula One team next season in a deal that strengthens an existing technical partnership. Read full story
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